A new effective alternative to retinoids. Stevia comes into play

Due to the popularity of retinoids, raw material producers are struggling to obtain equally effective plant alternatives. Bakuchiol is the leader in this group, but a competitor has appeared with properties comparable to retinol.

Joanna Żołnierkiewicz
Joanna Żołnierkiewicz
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Stevisse™ is a completely new ingredient with huge antioxidant potential. It was developed and patented by Lubrizol. To assess the effectiveness of the substance, advanced tests are still being conducted. Lubrizol recently published their follow-up results.

We already know that Stevisse™ can reduce the area of ​​wrinkles by 87.3% and their length by 85.3% . Will it revolutionize the beauty market and replace retinol, which has been so popular in recent years, especially since there will soon be restrictions on retinol concentrations in cosmetics?

How does Stevisse™ work – will this ingredient replace retinol?

Not very popular, not much is said about it, but we feel in our bones that it will soon become more and more popular. Stevisse™ is a substance obtained from stevia leaves ( Stevia rebaudiana ) using the innovative, environmentally friendly Phenobio™ technology.

reduce the size of wrinkles by up to -87% within 28 days of regular application to the skin It helps even out the skin tone and rejuvenate its appearance .

The latest additional in vitro tests have shown that this active ingredient has strong antioxidant properties and minimizes skin inflammation by almost 58% - compared to retinoic acid . It also reduces the visibility of dark spots .

The Stevisse™ substance appears in the first cosmetics on the market. Will it replace bakuchiol? Will it gain popularity? We may find out soon.

A ban on the sale of cosmetics with high concentrations of retinol may soon come into force

We would like to remind you that the European Commission is working on a regulation limiting the use of retinol in cosmetics.

The draft regulation assumes that ingredients will have to meet the requirements related to concentration limits set at 0.05% for balms and 0.3% for other cosmetic products. Such restrictions mean that products available on the market will not be able to contain higher concentrations of retinol, retinyl palmitate and retinyl acetate


This means that cosmetics containing retinol concentrations exceeding 0.3% may soon disappear from store shelves. We will not buy some popular products from The Ordinary, Drunk Elephant or Nacomi brands. Only cosmetics with low concentrations of retinol will remain - up to 0.3%.  

Manufacturers will have 18 months from the publication of the regulation to adapt to the new regulations by creating new cosmetics, and 36 months - in the case of those already available for sale in the European Union.

Is this why ingredient manufacturers are vying for attention by introducing new alternatives to retinol?

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Joanna Żołnierkiewicz, editor-in-chief of beaumag.pl, associated with the beauty industry since 2016. Founder of the blog FlamingBlog.pl . Goal for 2024: start postgraduate studies "Cosmetic production technology". Email: joanna@beaumag.pl

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